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  • Mailchimp responses, create new Group, how to edit Group

    Hello, Pertaining to Mailchimp integration. Once a MC Campaign has been sent, we are able to see the results in CRM. From the results, we can create a New Group from contacts who Clicked the Mailchimp Campaign. When we create that new Group, here…

  • Sage CRM & MailChimp Integration - A/B Testing

    Hi all, Just wondering if anyone knows whether it is possible to run A/B testing in a Sage MailChimp campaign? If it is not possible through the standard integration, do alternative integrations like Qmulus' MailChimp integration offer it? I can't…

  • Sage CRM & Mailchimp Segments

    When I send a list over to MailChimp it appears to be going over just fine, however, we I try to create my mail chimp campaign in CRM and link the group I sent over, it does not show up. It appears that this issue started at the end of October, and while…

  • Mailchimp error groups

    One customer using CRM 2021.R2 integrated with MailChimp, raise us this question. One interesting improvement added in CRM 2020’s versions, is the creation of an error group with the “wrong” email addresses, when a group is sent to MailChimp. The…

  • MailChimp Audiences

    Does anybody have any experiences of integrating Sage CRM with different MailChimp audiences? I know that the integration is designed to work with one audience but this is a bit of a blunt instrument. If a contact unsubscribes from a mailing then they…

  • I'm looking for an alternative to Mailchimp...?

    I'm looking for an alternative to Mailchimp (for a client who is unable to use that particular platform), integrated within Sage CRM. Wondering whether anyone is aware of other options off-the-shelf (there's no budget for this to turn into a development…

  • MailChimp EConvertError is not a valid date and time

    I am getting this error when trying to log into the mailchimp section of CRM admin. Any ideas? Dec 10 2020 12:39:06.333 12932 11952 1 UserActionException,ErrMsg '12/10/202028:56' is not a valid date and time Dec 10 2020 12:39:06.334 12932 11952 1 :…

  • Is it possible to synchronize a multi-select field with Mailchimp tags system within a single contact list?

    I have a multi-company integration in my current Sage CRM implementation. I have a company type field in my contacts sheet. Some values are related with 1 company while some other values are related with the others. This is a problem regarding the…

  • Mailchimp Field Limit

    Hello, I know the SageCRM documentation says that MailChimp integration is limited to 30 fields. One of our customers has a MailChimp premium account which normally allows 80 fields. Does anyone know if SageCRM 2019R2 or 2020R1 support lists of…
  • Integrating Sage CRM, Mailchimp Campaigns and Twitter Responses

    Integrating Sage CRM, Mailchimp Campaigns and Twitter Responses

    Sage CRM offers a very neat integration with Mailchimp. Within an integrated system, contacts that were originally brought into Sage CRM from a Sage business management solution such as Sage 200cloud or Sage 300cloud can, in turn, be included in a group…
  • Sage CRM and best practice Audience management in Mailchimp

    Sage CRM and best practice Audience management in Mailchimp

    Sage CRM has an integration with Mailchimp which I have written about in a series of articles beginning with " Mailchimp, An Introduction ". I have seen some discussion within the forums about how the integration works and I thought it would be useful…
  • Mailchimp Logs and Settings

    Mailchimp Logs and Settings

    The Mailchimp configuration settings are available in the metadata table custom_SysParams. You can inspect these using the query select * from Custom_SysParams where Parm_Name like '%MailChimp%' The integration is carried out by the main CRM webapp…
  • Mailchimp and Communication Records

    Mailchimp and Communication Records

    When you read the documentation it confirms that a communication record will be created as part of the synchronization of data from Mailchimp to Sage CRM. " A communication record is created for each email recipient. Your system administrator specifies…

  • Creating effective email campaigns with Sage CRM and MailChimp

    MailChimp is a fantastic email marketing solution that's integrated with Sage CRM 2015 R1 and Sage CRM 7.3 and lets you create online campaigns, send emails, and track results. Before you start working with MailChimp, your System Administrator must…
  • Sage CRM 2020 R2: Mailchimp - An Introduction (Part 7 of 7)

    Sage CRM 2020 R2: Mailchimp - An Introduction (Part 7 of 7)

    This is the final part of the series and in this article, I will look at the types of results and reports that are returned from Mailchimp into Sage CRM. Mailchimp has its native information Within Sage CRM there is a scheduled job that retrieves…
  • Sage CRM 2020 R2: Mailchimp - An Introduction (Part 6 of 7)

    Sage CRM 2020 R2: Mailchimp - An Introduction (Part 6 of 7)

    This is the penultimate article of the series and in this article, I want to consider how we can create the campaign in Sage CRM and send it to Mailchimp. A user who is authorised to use the Mailchimp features will find the Mailchimp campaign option…
  • Sage CRM 2020 R2: Mailchimp - An Introduction (Part 5 of 7)

    Sage CRM 2020 R2: Mailchimp - An Introduction (Part 5 of 7)

    In this fifth article of the series, I will describe how to create a Group in Sage CRM and add it as a segment to a Mailchimp Audience. The place to start is within the Groups screen within the 'My CRM' menu. I have created a Group in Sage CRM and…
  • Sage CRM 2020 R2: Mailchimp - An Introduction (Part 4 of 7)

    Sage CRM 2020 R2: Mailchimp - An Introduction (Part 4 of 7)

    In this fourth article of the series, I will cover the simple task of authorizing an additional user to access the Mailchimp features. Assuming you have logged on you will need to navigate to the User administration area. And here I have searched…
  • Sage CRM 2020 R2: Mailchimp - An Introduction (Part 3 of 7)

    Sage CRM 2020 R2: Mailchimp - An Introduction (Part 3 of 7)

    In this third article of the series, I want to consider how to use a Mailchimp API Key and Audience ID to configure the integration within Sage CRM. You will need to log onto Sage CRM and navigate to Administration -> Email and Documents You just…
  • Sage CRM 2020 R2: Mailchimp - An Introduction (Part 2 of 7)

    Sage CRM 2020 R2: Mailchimp - An Introduction (Part 2 of 7)

    In this second article of the series I want to consider the how to get Mailchimp ready for the integration. This will include how to generate the API keys and identify the Audience to which Sage CRM will send contact details - these will become Mailchimp…
  • Sage CRM 2020 R2: Mailchimp - An Introduction (Part 1 of 7)

    Sage CRM 2020 R2: Mailchimp - An Introduction (Part 1 of 7)

    In this series of articles, I will walk through the process of configuring the integration and testing out a first Mailchimp campaign driven through the Sage CRM user interface. I found it very easy to create, send, and track email marketing campaigns…

  • Email Marketing Segmentation - by Lifestyle (3/3)

    Moving on from our previous post , let's talk about lifestyle modelling. There are a number of ways in which you can use the data that you hold on your customers to build up a more accurate picture of the type of lifestyle and habits they are likely…

  • Email Marketing Segmentation - by Behaviour (2/3)

    Moving on from our last post on basic profiling, let's look at increasing the sophistication. A powerful way of segmenting your database is to look at 'click behaviour' as well as browsing or purchase history.In comparison to profile based segmentation…

  • Email Marketing Segmentation - by Profile (1/3)

    The previous post looked at sources of data - now we move on to segmentation approaches, specifically the three different forms of segmentation ( profile, behaviour and lifestyle ). Profile based segmentation tends to be the simplest & most commonly…

  • Email Marketing Strategy - SWOT Analysis

    The previous post looked at brand alignment and important consideration on your tactical activities. Let's move on to analysis of your email marketing strategy. An important part of forming your strategy will be to conduct a SWOT analysis. If you are…

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